People in Chiang Mai search in Thai or in English depending on the part of town: Nimman leans English, the outskirts search in Thai. We are an SEO agency that gets Chiang Mai businesses found in both, on Google and Google Maps, and builds the site to match. Local SEO starts at ฿8,900 a month.
Local SEO from ฿8,900 a monthProfiles and sites in two languagesStart by August for the cool season
Searching fromNimmanOld CitySan Kamphaeng
One search, three spots on the map
Illustration, not a client's result
We are a Bangkok agency working online, and we have built for a Chiang Mai business before. Send your business name and your part of town on LINE, and we will check, free, where you show up across the city.
Chiangmai Estate is a one-owner property listing site for Chiang Mai. We built it in Thai and English, with pages for 20 areas, six of them with a guide of their own, such as Nimman, the Old City and Hang Dong, because people looking for a home in Chiang Mai search by area, not by site name.
The lesson carries over to any business here: build the pages around the way Chiang Mai searches. Selling or letting property? See real estate websites.
Chiang Mai has remote workers and long-stay visitors who live here for months. They look for places the way locals do, but decide on English reviews. The closer to Nimman, the more English counts; the further out, the more Thai takes over.
coffee nimmanThai searchesร้านกาแฟ สันกำแพงIn practice that means a profile description in both languages, review replies in the reviewer's language, and a site with separate Thai and English pages, each with its own title and address, because Google ranks each language on its own.
The cool, dry months from November to February bring the most visitors, with Yi Peng and Loy Krathong in November. From about February to April, smoke from burning often settles over the north and some visitors stay away. Map work needs two to three months before it shows, so anyone who wants to be ready for the cool season starts by August.
Start by August for Yi Peng and the cool season
The smoke months are for keeping at it, not stopping. Answer the air-quality question honestly on your site, and if you have closed rooms with air purifiers, say so on the profile and show them. Thai visitors coming up for Songkran search in Thai before they travel.
One Nimman soi can hold a café, a cooking school and a dental clinic, and their customers search in different ways.
People choose a café by area and craving: "coffee Nimman", "khao soi near me". The profile needs the right category, the hours you really keep and a menu in Thai and English. Thai diners often check Wongnai too, so that listing has to match Google.
Start with: a restaurant website
Visitors pick the area before the room: the old city for temples on foot, Nimman for cafés and a desk. Long-stayers ask for a monthly rate, so a site with nightly and monthly prices and a LINE button answers both.
Start with: a hotel website
Someone typing "Thai cooking class Chiang Mai" compares several schools at once, days before the trip. Give each class a page with the dishes, the length, the price and whether there is a hotel pick-up, so monthly SEO has something to rank.
Start with: monthly SEO
Thai families and foreign residents both look for dentists and doctors here, the foreigners usually in English. The pages should cover the services, who provides them and their qualifications, the hours and how to book, in both languages.
Start with: a clinic website
Doi Inthanon days, treks and rafting are compared in search before people arrive. Each trip needs a page with the pick-up, the timings, what is included and what to bring, above all for mountain air far colder than town.
Start with: a tour websiteCraft shops in Bo Sang and Ban Tawai, coworking spaces, coffee roasters, monthly rentals: send us a message about yours and we will tell you where locals and visitors look for a business like it.
In many categories a properly finished profile with a steady flow of reviews can compete for the top three without hundreds of reviews. Most Chiang Mai businesses can start on the one-location plan; dense categories, such as cafés in Nimman, take longer.
Each piece of work is spelled out on its own page: Local SEO, Google Business Profile setup, monthly SEO for the searches people make before the trip, and the website packages. Open in another city as well? Its page is one click away.
Yes. Everything that moves a map ranking is done online: the profile, the reviews and the site. We have built for a Chiang Mai business before, Chiangmai Estate, and every month we send a map of your rank from 25 points around your Chiang Mai shop.
In most of Chiang Mai, both. The site gets a full page in each language and the profile description is written in both. A shop out of town whose customers are almost all Thai can start with Thai.
Yes. Map results lean on where the searcher is, so a café in Hang Dong competes with the places around it rather than with Nimman. Name your district on the site and the profile and give the drive time from town, because visitors plan their day around it.
Rarely, because distance counts. For "guesthouse old city", Google favours places inside or right beside the moat. Say plainly where you are, such as the walk to the nearest gate, and go after the searches from people already near you. Keep "Old City" out of your business name on Google unless it is your real name: Google can suspend a profile for that.
Claim that profile from Google instead of making a new one. Two pins split your reviews and confuse customers and Google alike. If a duplicate already exists, we help you report it to Google for removal.
The monthly plans have no contract, so you can stop any month. Stopping then usually means a slow start when the cool season comes back, because rankings take two to three months to move. The quiet months are better spent collecting reviews, writing pages and refreshing photos.
By August. Work started in August has time to show before November, when Yi Peng and the cool season arrive. Start in November and the map usually starts to move around February, just as the smoke season begins.
Send us your business name and its area, whether Nimman, the old city, Hang Dong or San Kamphaeng. We check your map position for free, for Thai and English searches.
Message us on LINE or WhatsApp any day. We reply within one working day. Free advice, no commitment.