Dental, aesthetic and medical clinics
Patients check a clinic's reviews, hours and location on the map, then open the website to see the services and who provides them. Keep the site to those facts and the qualifications of the doctors and staff. In Thailand, advertising by medical facilities, websites included, is regulated by the Department of Health Service Support and may need approval, so the clinic confirms the rules before anything goes live.
Start with: a company websiteRestaurants and cafés
People in Bangkok look for somewhere to eat on Google Maps, and also on Wongnai, Grab and LINE MAN. Keep the name, address, hours and phone number identical on all of them, so Google can tell they are the same place and nobody turns up to a closed door. On the Google profile, add food photos and a menu with prices, and answer every review.
Start with: Local SEOSpas and services that come to you
A spa with a shopfront competes with the others around its street, so the profile needs the opening hours, a treatment list with prices and recent photos. Mobile massage, cleaning and repair services that travel to the customer can use a service-area profile instead: list the districts you cover and your home address stays hidden. Describe the treatments plainly and leave out health promises.
Start with: Google Business Profile setupGyms and studios
Members usually pick a gym or studio near home or work, so you compete with the ones a short trip away rather than the whole city. Before joining they want the class timetable, the prices and whether there is a trial class. Put all of it on one clear page the profile links to, and name the nearest BTS or MRT station and the walk from it.
Start with: a landing pageLaw firms, accountants and agencies
A company looking for a lawyer, an accountant or an agency searches for the service, compares a few websites and then gets in touch. Here the ordinary Google results matter as much as the map, so each service needs its own page saying who it is for, what it involves and how to start, in English as well as Thai if your clients include foreign companies.
Start with: monthly SEONot on the list?
Hotels and serviced apartments, language schools, pet groomers and car workshops compete on the Bangkok map too. Tell us what you run on the first call and we will show you who ranks around you and where to start.
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