Case study

Tickets for Rajadamnern and Lumpinee: a new look, new copy and the SEO, from one page to eight

Oct 2026Muay Thai ticketsRedesign / SEO content / 8 pages

Tickets for Rajadamnern and Lumpinee: a new look, new copy and the SEO, from one page to eight

Client

Rajadamnern–Lumpinee

Industry

Muay Thai tickets

Scope

Redesign / SEO content / 8 pages

Date

Oct 2026

The pages

The old home page: a white frame on red, two booking buttons and blurred promo images
Old site
The new home page: black, FEEL EVERY SECOND and a fighter mid-kick in the ring
New site
The seat guide: a guide price for each zone and a drawing of how close each seat is to the ring
The Rajadamnern Stadium page: TRADITION. IN EVERY CORNER. above a photo of the arena
The tickets page: PICK A NIGHT. MAKE A MEMORY. and fight nights filtered by stadium
First-timer questions, such as which stadium to choose and how to book

01

A ticket site Google could see one page of

Rajadamnern–Lumpinee Tickets sells seats for Muay Thai nights at Rajadamnern and Lumpinee, Bangkok’s two famous stadiums. The site is in English for visitors, and booking runs on GlobalTix, which the client asked us to keep.

The old site was one WordPress page. Every link to another page returned a 404, so Google knew only the home page, and the English copy was marked as Thai. The client asked us to redo all of it: the look, the copy and the SEO.

02

Fight night from the first screen

The red frame of the old theme gave way to black and a deep red, heavy condensed headings and a fighter mid-kick under the lights. The page opens on "FEEL EVERY SECOND." and then walks the visitor through choosing a stadium, a seat and a night.

The seat section shows a guide price for each zone at each stadium, with a drawing of the ring to show how close each seat sits. First-timers get short answers on which stadium to pick, how to book, when to arrive, how to get there and whether there’s a discount code. WhatsApp and LINE buttons stay in the corner on every page.

03

Eight pages, each answering its own search

One page became eight: the home page, a page for each stadium, tickets, the discount code, directions, about and contact. Each has its own title and description, written around what people search for, the stadium names, Muay Thai tickets, the discount code and how to get there, and every page now declares English as its language.

Booking stays on GlobalTix, with a button to it on every page, and the home page is ready to drop into the client’s existing WordPress site without the old theme changing how it looks.

Want a site like this for your business?

Tell us about your business on LINE or WhatsApp. We reply within one working day with the right package and the closest project to yours.

Chat on LINE (opens in a new tab)Chat on WhatsApp (opens in a new tab)Email us